PPCnerd

Stop wasting ad spend on shopping keywords that do not produce conversions. Completely automate the negative keyword mining process on Google Ads Shopping campaigns with the PPCnerd Negative Keyword Miner for Shopping script. Designed for both individual and manager (MCC) accounts.

PPCnerd Script Features:

• Analyzes search query reports to determine all queries for all shopping ad groups that are over a target CPC and underperforming for a target conversion metric; and adds them as new negative exact matched keywords to their respective shopping ad groups.
• Option to include conversion volume, CPA or ROAS as optimization strategy in the determination of new negative search keywords for shopping campaigns.
• Works for all Shopping Ad Groups on all Shopping Campaign Types.
• Option to run this script on all accounts within an MCC or only on selected accounts based on account label names.
• Option to run this script on all shopping campaigns or only on selected shopping campaigns based on campaign label names.
• Sends an email summary of all shopping ad groups that have newly added negative keywords with complete list of new negative keywords to any nominated email addresses.

Download this script instantly now. Includes automatic feature updates. Recommended to run this script weekly or monthly for maximum automated control of negative keyword mining on shopping campaigns.