PPCnerd

Ensure your search campaigns only have the best performing ads running. Completely automate the ad testing and performance optimization process on Google Ads Search campaigns with the PPCnerd Ads Performance Maximizer for Search script. Designed for both individual and manager (MCC) accounts.

PPCnerd Script Features:

• Determines all search ads that are below a target click-through rate, with option to keep active, pause or delete underperforming ads.
• Option to include conversion volume, CPA or ROAS as optimization strategy in the determination of underperforming search ads.
• Determines when search ad groups have only one active ad and provides alert to add more ad creatives for testing.
• Works for Standard Text Ads, Expanded Text Ads, Dynamic Search Ads, Expanded Dynamic Search Ads, Call-only Search Ads.
• Option to run this script on all accounts within an MCC or only on selected accounts based on account label names.
• Option to run this script on all search campaigns or only on selected search campaigns based on campaign label names.
• Sends an email summary with complete list of all the underperforming search ads and whether they have been paused or deleted (depending on chosen setting) to any nominated email addresses.

Download this script instantly now. Includes automatic feature updates. Recommended to run this script weekly or monthly for maximum automated control of ad performance on search campaigns.